A few weeks ago I went over to the Mason Gross School of the Arts (Rutgers) for a lecture by 2×4 founder Michael Rock. 2×4 is easily one of my favorite design studios. Even as a student, I was always impressed by just how smart and beautiful their work was. Needless to say, it was packed—standing room only. I took a lot from the lecture, not the least of which was learning that they’re currently working on a video with Kanye West for Cannes either. By the way Hypebeast, it looks like it’s going to be amazing. I don’t want to give too much away, but there will be cars and the entire thing will probably be projected.

(photo by Larry McAllister II)